APPS FOUNDRY AND GRAMEDIA PUSTAKA UTAMA RELEASE GRAMEDIA RECIPES

New Cooking App Focuses on Indonesian Authentic Cuisines

Jakarta, 6 December 2013 – Apps Foundry and Gramedia Pustaka Utama today proudly launched Gramedia Recipes app, a new cooking app designed for iPad featuring popular Indonesian dishes from best-selling author and culinary expert. The app presented recipes in such an easy way for anybody to learn and enjoy cooking Indonesian dishes.

For the first batch, the app presented recipes from famous culinary expert Sisca Soewitomo. Mrs. Soewitomo has published hundreds of cooking books and several television cooking programs.

The application offers free and premium recipes packed into several categories. Gramedia editors handpicked recipes to suit the criteria of modern living. The recipes are easy to cook, time saving displayed in a clean and elegant interface. Gramedia Recipes also offers a feature to help reminding users while shopping the ingredients—with the help of Reminders in iOS 7.

Ellen Nio, Product Manager of Gramedia Recipes said, “With Gramedia Recipes, we want to make cooking Indonesian dishes experience much more simple and fun. We believe our complete visual guide for each and every step, will guarantee our users’ success in their kitchen. Gramedia Recipes is not just about cooking, but also creating a new experience for our users. Gramedia Recipes is a must-have-app for all iPad users.”

“Gramedia Recipes is the first app that presents Indonesian cuisines in such an interesting and enjoyable way,” said Siti Gretiani, General Manager of Gramedia Pustaka Utama. “We plan to add more famous names and famous dishes of Indonesian culinary world into this app.”

Gramedia Recipes is a perfect app for users who loves authentic Indonesian food. The application offers a free pack consists of 10 Indonesian recipes as the compliment for new users for a limited of time and more than 70 recipes are available with beautiful pictures and step-by-step preparation videos. The app is now available for download on the App Store worldwide and is ranked top #2 Food & Drink category in Indonesia App Store.

About Apps Foundry
Established in mid of 2010, Apps Foundry is a fast-growing mobile application developer in Singapore/Indonesia with its flagship product SCOOP (www.getSCOOP.com) and other newsstand apps like FHM Indonesia, Harper’s Bazaar Indonesia, Cosmopolitan Indonesia and Female Indonesia. SCOOP is available on iOS and Android devices. It has been downloaded over 1,200,000 times and consistently featured on top 10 grossing apps in App Store Indonesia.

Apps Foundry raised money from East Ventures, Mitsui Global Investment, Gobi Partners and Kompas Gramedia Group.

About Gramedia Pustaka Utama
Published more than 30,000 titles since 1974, Gramedia Pustaka Utama is the largest book publisher in Indonesia. With many bestseller titles in cooking & culinary category, Gramedia Pustaka Utama is also the largest cooking book publisher in Indonesia. Entering the multimedia world, Gramedia Pustaka Utama is currently cooperating with Apps Foundry and other application developers in several projects.

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